Venice Opening Days 2026 — Media Plan
The reference guides
for the openings in Venice
Venezia da Vivere creates editorial content on art, design and fine craftsmanship for a community of +260,000 people. During the opening days, our guides are among the most consulted references by those visiting the city.
88%
Reach from non-followers
+100K
Unique Users/Month
+8,000
Newsletter Subscribers
47%
Newsletter Open Rate
ABOUT US
An editorial platform
dedicated to contemporary Venice
Venezia da Vivere covers art, design, craftsmanship and Venetian culture for an international community that includes curators, journalists, collectors and cultural travellers. Our content on Instagram, Web Magazine and Newsletter accompanies our audience in discovering the city throughout the year, with particular attention to high-attendance moments such as the Biennale Arte e Architettura, the Film Festival and Homo Faber.
During the opening days, our editorial guides help the public navigate hundreds of events, exhibitions and openings.
135,000
Average views per content
+3,600
Saves on guide posts
+4,000
New followers per month
PROJECTS
Structured editorial projects
to maximise impact
Projects combine multiple formats into a coordinated editorial solution, built around the specificity of your project and its presence during Biennale Arte 2026.
Spotlight
- 1 Monographic Carousel
- 4 Dedicated Stories
- 1 Feature in Guide Carousel
- 1 Feature in Newsletter
Press & Visibility
Most requested
- 1 Dedicated Monographic Article
- 1 Monographic Newsletter
- 1 Monographic Carousel
- 1 Feature in Guide Carousel
- 7 Dedicated Stories
Full Story
- 1 Monographic Article
- 1 Feature in Guide Article
- 1 Monographic Newsletter
- 1 Feature in Guide Newsletter
- 2 Monographic Carousels
- 1 Feature in Guide Carousel
- 1 Press Release
- 14 Dedicated Stories
ACTIVATIONS
Every channel,
its own narrative
The formats that make up the Editorial Projects.
Each is designed for a specific channel and a precise objective: every combination builds a coordinated and coherent presence during the Opening Days.
Monographic Carousel
Dedicated multi-slide post + 2 Stories
To tell the story of your project in depth, generate saves and reach a new qualified audience.
- Editorial development on provided materials
- Professional editorial layout
- Slides with bespoke copywriting
- Caption optimised for engagement
- 2 dedicated Stories
- 1 revision included
Feature in Guide Carousel
Your project in a thematic multi-project post + 1 Story
Guide posts are the most saved content during the opening days.
- 1 slide with image provided by the client
- 1 text slide
- Bespoke copywriting
- Mention in the post caption
- 1 dedicated Story
- 1 revision included
- Recommended alongside the Monographic Carousel
WEB MAGAZINE
Monographic Article
Dedicated editorial feature on Veneziadavivere.com
Web article in Italian and English, indexed over time with a stable online presence for an international audience.
- SEO-optimised copywriting · 1,000 words in Italian
- Translation for the English version
- 7 images provided by the client
- Long-term indexing on search engines
WEB MAGAZINE
Feature in Guide Article
Your project included in a thematic guide article on Veneziadavivere.com, with visibility that endures over time.
- SEO-optimised copywriting · 200 words in Italian
- Translation for the English version
- 1 image provided by the client
- Long-term indexing
- Recommended alongside the Monographic Article
NEWSLETTER
Monographic Newsletter
Dedicated send to +8,000 active subscribers with a 47% open rate. The direct voice to the most loyal readers of the VdV community.
- Dedicated copywriting · 400 words in Italian
- 7 images provided by the client
- Send to the entire active list
- Post-send performance report
NEWSLETTER
Feature in Guide Newsletter
Your project included in the thematic guide newsletter sent to +8,000 active subscribers during the opening days.
- Copywriting · 200 words in Italian
- 1 image provided by the client
- Mention in the thematic send
- Recommended alongside the Monographic Newsletter
PERFORMANCE
Some recent content
and the results achieved
Venezia da Vivere’s editorial content generates saves, shares and qualified attention because it answers a genuine question: what to see, where to go, how to navigate the city.
Below, three recent examples with documented performance data.
MONOGRAPHIC CAROUSEL
Le donne della Biennale 2026
4,078
Likes
676
Saves
164
Comments
FEATURE IN GUIDE CAROUSEL
The 5 events you can’t miss
3,923
Likes
3,137
Saves
61
Comments
MONOGRAPHIC CAROUSEL
Orient Express Venezia
5,322
Likes
1,676
Saves
83
Comments
